Code of Ethics
Updated June, 2025
OUR COMMITMENT
Responsible Vision AI built on the fundamental principles of safety, privacy, and fairness for all.
This Code of Ethics serves as a guideline both for how we strive to develop face recognition and tactical video analytics systems and how we expect our integration partners, customers, and end-users to deploy our algorithms. We challenge all of our partners and customers who use ROC algorithms to commit to abide by this Code of Ethics or develop a policy implementation guide specific to their custom deployment of the technology that assures that freedom of speech, freedom of assembly, and the other civil liberties and rights recognized under the U.S. Constitution are protected and preserved.
Responsible AI isn’t a feature. It’s the bedrock of trust and the foundation of everything we do.
Standards of Conduct
Vision AI should be used to make the world smarter, safer, and stronger while minimizing harm by deploying workflows and controls that follow laws, regulations, and best practices. Vision AI spans biometric recognition (face, fingerprint, iris) and object detection (persons, vehicles, firearms, and other physical assets).
Vision AI, whether for government or commercial use, should comply with all laws and regulations relating to notice, consent, privacy, data security, data protection, and processing, transfer, disclosure, sharing, storing, security, and use of personal information, as applicable in any jurisdiction where it is used.
Vision AI should never be used to suppress freedom of speech, freedom of assembly, or any other civil liberty or right recognized under the U.S. Constitution.
Face Recognition should not be used as the sole support of probable cause for arrest, search, or seizure of any U.S. citizen or any property. Independent evidence should be required to establish probable cause.
Face recognition to establish an investigative lead should utilize best practices and workflows established by the Facial Identification Scientific Working Group (FISWG) and the Organization of Scientific Area Committees for Forensic Science (OSAC) Facial Identification Subcommittee, which require a trained human facial examiner to make final determinations based on morphological matching guidelines.
Face recognition evidence inclusive of raw images, video data inputs, and any human expert’s determinations should be discoverable facts in criminal proceedings.
Face recognition should not be used to perform real-time mass video surveillance against large databases of law-abiding U.S. citizens.
Gun detection should be used exclusively to identify a brandished firearm in a designated secure zone, allowing security to respond to an active threat. By focusing on overt actions in plain sight, not lawfully carried or concealed items, this tool enhances physical security while respecting privacy and constitutional rights.
Gun detection should never be used as a pretext to disperse a lawful assembly or suppress any other civil liberty or right recognized under the U.S. Constitution.
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